Content Strategist & UX Writer

Unravelling sharp insights for content that resonates with the audience and helps user connect better with their applications.

View Resume

Content Strategist & UX Writer

Unravelling sharp insights for content that resonates with the audience and helps user connect better with their applications.

View Resume

A few spec ads I've worked on

Copy in Action

Weaving stories for B2B enterprise SaaS, tech, consultants, and new-age startups.

OpenCFO

Led OpenCFO's branding and communication for their landing page and explainer videos. Along with that, I am also working with the team on few of their UX screens.

Brand Comms, UX Research & Writing

OpenCFO

Led OpenCFO's branding and communication for their landing page and explainer videos. Along with that, I am also working with the team on few of their UX screens.

Brand Comms, UX Research & Writing

Clazuno

Acted as the platform's principal UX writer and researcher to carve out functionality, user flows, and the overall experience. Also worked on the brand tone of voice and the landing page's UX writer.

Brand Comms, UX Research & Writing

Clazuno

Acted as the platform's principal UX writer and researcher to carve out functionality, user flows, and the overall experience. Also worked on the brand tone of voice and the landing page's UX writer.

Brand Comms, UX Research & Writing

Arthayan

Led Arthayan's content and communications strategy, alongside curating events and experiences, nurturing the community, and boosted revenue through strategic vertical-led branding.

B2B Events & Content Marketing

Arthayan

Led Arthayan's content and communications strategy, alongside curating events and experiences, nurturing the community, and boosted revenue through strategic vertical-led branding.

B2B Events & Content Marketing

Vodex.ai

Strategized content for Vodex's LinkedIn presence, helped them consistently see a 20% rise in engagement and a 20% jump in followers in under two quarters.

Content Marketing & UX Writing

Vodex.ai

Strategized content for Vodex's LinkedIn presence, helped them consistently see a 20% rise in engagement and a 20% jump in followers in under two quarters.

Content Marketing & UX Writing

What I bring to the table

With my background in commerce, I am able to seamlessly understand the business needs, and leverage analytical and creative thinking to support your brand's strategy.

Event Marketing

B2B Partnerships

Copywriting

Strong Insight Mapping

Creative Strategy

UX Writing

User Research

User Flow Creation

Brand Development

UX Writing

Behind the canvas

I love to analyse data, people, and curate my own observations to craft insights.

Enjoys reading and discussing philosophy

Enjoys reading and discussing philosophy

I believe most brands have a good story. The one that's just not been told clearly yet. I help brands to stand out with clear narratives and drive growth.

Apart from that, I've worked on user research, user flows, and UX writing for a couple of apps, and websites. Solving complex problems for the end-users drives me to do better.

Let's Connect

Kind words from Clients

A huge shout-out to the amazing team at Heltr Skeltr for bringing our brand, website, and launch event to life. Working with such a talented team has been a real joy, and we couldn’t be happier with how everything turned out. Thank you Chaitanya Sapre, Malhar Potnis, Dhruv Shah and team, you guys are rockstars!

Mina Samaan

Founder & CEO, Avidio

Heltr Skeltr team, thanks so much for pushing on this - really appreciate your work and helping us elevate our marketing. These assets are crucial for our sales efforts and general awareness etc. Appreciate all the hard work thus far and look forward to continuing working together